Episode Overview
Welcome to part two of this incredibly informative series. Today we are shifting direction and taking a deep dive into the recruiters and the potentially recruited.
Because this is Susanna’s expertise, she and Gina start off discussing the most effective strategies for recruiters to find and retain top talent. Susanna starts discusses the need for a solid recruitment strategy, how to avoid panic recruiting, deciding whether to invest in over-recruiting, heavily In training and onboarding, or both. They talks discuss the importance of nurturing talent from within an organization, and hiring based on certain characteristics even if their isn’t an official position at the time, and thinking two steps down the road for a high quality candidate.
Then they flip the script and look at this from a the other side – people looking to change careers. Susanna gives some excellent advice on mindset, and discovering what it is that you really want, effective cover letters, leve
Welcome to part two of this incredibly informative series. Today we are shifting direction and taking a deep dive into the recruiters and the potentially recruited.
Because this is Susanna’s expertise, she and Gina start off discussing the most effective strategies for recruiters to find and retain top talent. Susanna starts discusses the need for a solid recruitment strategy, how to avoid panic recruiting, deciding whether to invest in over-recruiting, heavily In training and onboarding, or both. They talks discuss the importance of nurturing talent from within an organization, and hiring based on certain characteristics even if their isn’t an official position at the time, and thinking two steps down the road for a high quality candidate.
Then they flip the script and look at this from a the other side – people looking to change careers. Susanna gives some excellent advice on mindset, and discovering what it is that you really want, effective cover letters, leveraging your network, pursuing both active and passive employers, trusting your gut, protecting your turf, knowing your unique selling point, and Susanna shares the effectiveness of “the 3 P’s.”
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More about Gina
Engagement Expert – Speaker – Sales Trainer – Entrepreneur – Improv Comic
Gina is a Master Sales Trainer for Jeb Blount’s Sales Gravy who combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.
“Sass without too much crass” is how Gina Trimarco describes herself. A high energy entrepreneur, engager, speaker, trainer, improv comedienne and podcast producer, Gina credits most of her success on her upbringing by her Italian mobster dad and German immigrant mother.
Prior to joining Sales Gravy, Gina founded and operated Carolina Improv Company, an improv comedy school and theater, in addition to Pivot10 Results, a sales training company. Thanks to this podcast, Gina was able to “stalk” her business role model Jeb Blount and convince him to hire her … and sponsor this podcast!
More About Susanna
After graduating from Cambridge University in Music and Education, Susanna took her first sales role selling advertising space on websites.
She’s always been intrigued by the unfair negative stigma associated with sales and the way that after their initial excitement to work in sales, people will do everything they can to avoid actual prospecting.
With 14 years of experience in recruitment, Susanna
Susanna decided to become a Sales Gravy Master Trainer because Sales Gravy’s vision matches her own beliefs and values.
She is committed to providing excellence and dedication to all of her trainees so that they can achieve their goals and succeed in sales.
