About the Show

Women Your Mother Warned You About™ is the podcast that makes business sexy again. Powered by Jeb Blount’s Sales Gravy and co-hosted by Gina Trimarco and Susanna Gray-Jones, the show is a blend of best business practices and “real life” hacks, filled with laughter, practical advice, random chatter and some serious moments. 

Launched in January 2019, the show has evolved into a best practices podcast for sales professionals. This show is not just for women. Instead it’s hosted by self-proclaimed “women your mother warned you about” because Gina and Susanna think that sometimes it requires a warning label to be unapologetic, assertive high performers. 

Susanna joined the show in 2022, replacing co-founder Rachel Pitts, who moved on to own a dance studio (her life long dream). Susanna brings her on version of sassy to the podcast, starting with her pronunciation of sassy (“saucy”). 

Together, Gina and Susanna are like the “Lucy & Ethel” of the sales world. Both working for Jeb Blount, they keep him shaking his head … and not always in a good way.

Why you should listen

  • For practical, real-life business and sales strategies not based on a “playbook”
  • For a peek into what most women really think but don’t always say out loud about business, life and being a woman
  • For the male perspective to Gina & Rachel’s points of view
  • For the fun of it because life and business can be too serious

About the Hosts

Gina Trimarco

Engagement Expert – Speaker – Sales Trainer – Entrepreneur – Improv Comic

Gina is a Master Sales Trainer for Jeb Blount’s Sales Gravy who combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition. 

“Sass without too much crass” is how Gina Trimarco describes herself. A high energy entrepreneur, engager, speaker, trainer, improv comedienne and podcast producer, Gina credits most of her success on her upbringing by her Italian mobster dad and German immigrant mother.

Prior to joining Sales Gravy, Gina founded and operated Carolina Improv Company, an improv comedy school and theater, in addition to Pivot10 Results, a sales training company. Thanks to this this podcast, Gina was able to “stalk” her business role model Jeb Blount and convince him to hire her … and sponsor this podcast!

Her first “official” sales job was working for her dad Carmie in a Chicago flea market at the age of 10. “On the record”, Carmie was a truck driver by day with many side hustles, including locksmithing and selling a variety of items at flea markets on weekends. He taught her how to “cut keys” and sell everything from toasters to Members Only jackets and Jordache jeans. Rumor has it that he was called the “Merchandise Man” and did a variety of “jobs” for Al Capone. Before you think that Gina’s THAT old, she’s not. Carmie was old enough to be her grandfather and truly taught her the importance of communication, loyalty, negotiation and work ethic. And despite HIS upbringing, he taught her the value of integrity – to do what you say you’re going to do. She’s not completely positive she didn’t break the law with the things she sold as his employee … not to mention her childhood complaints of child labor laws, but her college education couldn’t possibly compete with the real-world experience she received working in flea markets! Gina eventually resigned to work for a higher end (furniture) vendor who paid more ($50 a day). Carmie was nice enough to let her carpool with him!
And while the word “hustle” has become overused as a word, Gina says that this word probably describes her best because to her it means “drive, determination and hard work”.

The other attribute she inherited from Carmie was that of story telling and the gift of gab. From a young age, her parents constantly heard from teachers that “Gina talks a lot”. It’s no surprise she built a career on speaking, training, performing and engaging others.

And here’s the short version of her bio:
Gina Trimarco, native Chicagoan, Master Sales Trainer for Jeb Blount’s Sales Gravy and CEO/Founder of Pivot10 Results and Carolina Improv Company. She has 25+ years of experience in marketing, sales, operations and people training. Gina combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.

When the economy crashed in 2008 she lost her corporate job and decided to do something seemingly impossible to many – she started an unproven concept business in Myrtle Beach, SC instead of finding a new job. That business, Carolina Improv Company (CIC), has been #1 on TripAdvisor for Nightlife Attractions since 2010, offering improv classes and shows, similar to Second City, where she took classes while finishing her journalism degree at DePaul University.
CIC quickly gave birth to a second company, Pivot10 Results, a training and strategy company that helps businesses and executives shift from people problems to performance results, using improv as a training tool for sales and engagement skills.

Gina also produces and hosts The Pivotal Leader podcast, is a Vistage Worldwide speaker and also a member of the Forbes Coaches Council, in addition to being a contributor to Forbes.com and TrainingMagazine.com. She also is launching a second podcast in December 2018, Women Your Mother Warned You About ™, with co-host Rachel Tipton.

Susanna Gray-Jones

After graduating from Cambridge University in Music and Education, Susanna took her first sales role selling advertising space on websites.

She’s always been intrigued by the unfair negative stigma associated with sales and the way that after their initial excitement to work in sales, people will do everything they can to avoid actual prospecting.

With 14 years of experience in recruitment, Susanna challenges this mindset through her successful business sourcing sales professionals into recruitment roles.

Susanna decided to become a Sales Gravy Master Trainer because Sales Gravy’s vision matches her own beliefs and values.

Susanna is committed to providing excellence and dedication to all of her trainees so that they can achieve their goals and succeed in sales.

After graduating from Cambridge University in Music and Education, Susanna took her first sales role selling advertising space on websites.

She’s always been intrigued by the unfair negative stigma associated with sales and the way that after their initial excitement to work in sales, people will do everything they can to avoid actual prospecting.

With 14 years of experience in recruitment, Susanna challenges this mindset through her successful business sourcing sales professionals into recruitment roles.

Susanna decided to become a Sales Gravy Master Trainer because Sales Gravy’s vision matches her own beliefs and values.

Susanna is committed to providing excellence and dedication to all of her trainees so that they can achieve their goals and succeed in sales.

Jeb Blount

Executive Producer | Keynote Speaker | Author | Executive Adviser

Jeb Blount is the bestselling Author of ten books and among the world’s most respected thought leaders on sales, leadership, and customer experience. He transforms organizations by optimizing talent, leveraging training to cultivate a high-performance sales culture, developing leadership and coaching skills, and applying more effective organizational design.

Jeb is an in-demand speaker and spends more than 250 days each year crisscrossing the globe, delivering keynote speeches, workshops, and training programs to high-performing sales teams and leaders. Meeting planners rave about Jeb’s ability to keep audiences engaged and on the edge of their seats.

His approach to human relationships in the workplace is straight forward, passionate, and entertaining. He equips business leaders with the human relationship tools they need to leverage a diverse workforce to accelerate performance and effect real, lasting change. Leadership. Sales. Customer Experience. It’s all human. When your people master interpersonal skills you gain a powerful competitive advantage that transforms your entire organization.

Through his global training organizations, including Sales Gravy and Innovate Knowledge, Jeb advises many of the world’s leading organizations and their executives on the impact of emotional intelligence and interpersonal skills on customer-facing activities, and delivers training to thousands of participants in both public and private forums.

Keith Walters

Keith Walters

Fan, Mentor, “That’s What Keith Said” Contributor

Keith is on a quest to build GREAT companies and to raise the bar of business, turning ideas into vision and vision into results. As a fan, contributor and mentor of the Women Your Mother Warned You About™ podcast, Keith attempts to be the male point of view with his “That’s What Keith Said” segment on occasional episodes … if he can get a word in edgewise between co-hosts Gina Trimarco and Rachel Tipton.

Keith has spent more than 30 years using a strong entrepreneurial focus to lead, advise and grow very successful businesses. Keith brings an ability to create innovative yet workable business strategy, turn that strategy into well executed tactics creating optimal business results.

His focus on operational excellence brings stability into organizations he leads and guides. His success is based upon strong leadership capabilities and his ability to build strong leaders around him. Through a unique management system focused on company growth and strong culture development Keith helps build businesses that are true talent magnets.

As Managing Principal of Walters Dev Group, LLC, Keith currently assists companies via board and advisory roles. The last company he led and transformed, Axiometrics, grew from a small, lifestyle company into a nationally recognized industry leader. The transformation included:

• The company being named three times as a Top 100 Place to Work in Dallas
• 40% annual growth over a five-year period
• Employee headcount increase six-fold over a five-year period
• Multiple major product launches occurred
• Selling the company for a large revenue multiple

He’s honored to have Axiometrics’ growth stories included in a recent book, “Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business”, by Gino Wickman and Mark C. Winters.

Keith is active in the business leadership community through organizations such as Vistage Worldwide, Conscious Capitalism, and others. As a voracious reader, Keith incorporates and blends the best growth and leadership strategies into the companies he works with. When he is not working to build great companies, you’ll find Keith in the outdoors, cranking out miles on his bicycle, summiting high peaks, or just hiking through the earth’s wondrous beauty.

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