Episode 222 – Succeeding Through Increments with Laura Casselman

Episode Overview

Today Gina welcomes Laura Castleman, CEO of JV Zoo, a company that Instantly connect your business with millions of paying customers and the top performing affiliates.

She discusses her new best-selling book ‘Trust Your Increments’  and the challenges of being a woman in business. She shares her experiences of systemic sexism in the boardroom and the struggle to gain recognition in male-dominated industries. Her book offers a guide for the next generation of business leaders to achieve their goals with incremental, applicable steps without losing their soul.

Laura and Gina also talk about why to decide your own definition of success, working to stop comparing yourself to others you don’t really know, how life-changing it is to work on wowing yourself instead of others, teaching your children how to be happy set priorities, that happy employees perform better, and why knowing when to say no is a strong launching point to reaching your goals.

Find out more about Laura and JVZoo

Get her new book that was just put on the shelves this month, right here

Level up with Sales Gravy & Sales Gravy University

More about Gina

Engagement Expert – Speaker – Sales Trainer – Entrepreneur – Improv Comic

Gina is a Master Sales Trainer for Jeb Blount’s Sales Gravy who combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition. 

“Sass without too much crass” is how Gina Trimarco describes herself. A high energy entrepreneur, engager, speaker, trainer, improv comedienne and podcast producer, Gina credits most of her success on her upbringing by her Italian mobster dad and German immigrant mother.

Prior to joining Sales Gravy, Gina founded and operated Carolina Improv Company, an improv comedy school and theater, in addition to Pivot10 Results, a sales training company. Thanks to this podcast, Gina was able to “stalk” her business role model Jeb Blount and convince him to hire her … and sponsor this podcast!

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