Today’s episode is not to be missed. Jeff is here, so you know that awkward moments and hilarity begins before the show even gets underway.
Gina shares a story about getting pitched about a guest spot on the show which leads to a bigger discussion on pitching overall and they express frustration with salespeople who do not tailor their pitches and make repeated attempts even after receiving a clear “no.”
They emphasize the need for salespeople to do their homework and really know the client or company they’re pitching to. Gina shares experiences with both good and bad outreach and emphasizes the value of being prepared, understanding clients’ needs, and engaging in effective discovery.
Jeff talks about the misplaced importance that is given to product knowledge, and the lack of focus on how to create meaningful conversations.
They also dive into various aspects of sales and communication strategies, emphasizing the importance of building connections with clients through vulnerability and curiosity, moving away from rigid scripts and instead focusing on building rapport and understanding the prospect’s needs, the significance of collaboration in sales and the value of creating a customized sales process tailored to each client. Gina and Jeff agree that success in sales requires a balanced mixture of structure, adaptability, curiosity, and flexibility.
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More about Gina
Engagement Expert – Speaker – Sales Trainer – Entrepreneur – Improv Comic
Gina is a Master Sales Trainer for Jeb Blount’s Sales Gravy who combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.
“Sass without too much crass” is how Gina Trimarco describes herself. A high energy entrepreneur, engager, speaker, trainer, improv comedienne and podcast producer, Gina credits most of her success on her upbringing by her Italian mobster dad and German immigrant mother.