Episode Overview
Are you coming on too strong on social media? Are you seeing more blocks than results from Twitter, Instagram and LinkedIn?
Don’t be a social media troll. If you’re new to social media it’s important to understand the etiquette and practices that have been developed within business social media. It’s too easy to leave bridges burnt and money on the table when you blow up people’s online accounts or get the small details wrong.
Gina and Rachel share some of their best social media troll horror stories and discuss how you can communicate online in a friendly, helpful, human way to develop relationships that lead to sales.
On today’s podcast…
0:27 – Trolls on Gina’s Knoll
4:43 – Rachel goes toe to toe with a sales troll
9:20 – My name is Gina and I’m addicted to buying domain names
13:32 – Are you coming on too strong online?
15:15 – Invading someone’s social media space with your sales pitch
24:25 – Do your social media numbers actually matter?
29:53 – Buyers want to be in control of the journey
32:06 – The difference between marketing and sales
38:45 – When and how MLM can work
More about Gina
Gina Trimarco is CEO/Founder of Pivot10 Results (training and strategy company) and Carolina Improv Company (comedy club and school). She has 25+ years of experience in marketing, sales, operations and people training. Gina combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition. A true Chicago city girl, her much older father trained her in sales starting at the age of 10, working in flea markets.
More about Rachel
Rachel Tipton is a Mom, Realtor, Author, and Creator of The Closing Curve, a new real estate software focused on enhancing the buyer experience. With a background in show business, her motto is: Entertain. Inform. Inspire. Find Rachel on social media as RachelonRealEstate, at www.rachelonrealestate.com and www.theclosingcurve.com and pick up her book, The Gift of Wreckage on Amazon
More about Keith Walters
As Managing Principal of Walters Dev Group, LLC, Keith currently assists companies via board and advisory roles. Keith has spent more than 30 years using a strong entrepreneurial focus to lead, advise and grow very successful businesses. His focus on operational excellence brings stability into organizations he leads and guides. Through a unique management system focused on company growth and strong culture development Keith helps build businesses that are true talent magnets.
Women Your Mother Warned You About™ is part of the Sell or Die Podcast Network. Check out these other amazing SORD podcasts.
